Affiliate since: 04/17/2015, Power Rank: 2244 | Read Tarcisio's 18 other Ask SC answers

Eddy, the biggest mistake we must avoid when advertising is lie!


Lie in advertising implies in:

- Offer opportunity conditions we don't have

- Results in terms we can't assure

- Work conditions better than we really know our business requests

- Promise people can earn incomes without work approach

- Success without discipline and frequent attention

- Qualification achievement without learning efforts

- Easy enrichment and illusion on relative market difficulties


Another important mistake so many frustrated people does is advertise opportunities, products or services without be prepared to it. Without know announced business, items specifications and uses or services quality and concerning essential parameters. Everyone advertising only can have success if empowered with this basic qualifications. When we hear someone saying sellers they know are "good conversationalist" or "good of guile", for honest sellers cases we can usually say also they knows what they offers. From that they have security on everything they presents. And advertises!

So, when advertising we need to be honest, know what we sell and so prepared as well. And, a rich item, offering our item to people who needs it! Don't waste work resources and time offering something to people who doesn't needs it, ok?! Observing all this, the consequence is success. At good time, according market culture and economic potential!



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Eddy, the biggest mistake we must avoid when advertising is lie!


Lie in advertising implies in:

- Offer opportunity conditions we don't have

- Results in terms we can't assure

- Work conditions better than we really know our business requests

- Promise people can earn incomes without work approach

- Success without discipline and frequent attention

- Qualification achievement without learning efforts

- Easy
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Affiliate since: 10/30/2012, Power Rank: 414 | Read Porntip's 13 other Ask SC answers

The number one biggest mistake I believe is thinking you know what the customer wants. Put another way might be to say you believe your customer wants, or likes what you do.

The most important thing is to listen to your customer. To listen to what they say about what they want/need.

This means the most important thing you can do in advertising is open a dialogue with your prospective customer. You want to advertise in ways that builds a dialogue or a communication with your prospect.

The second most important thing, advertise every way every where. Why, because you do not know your customer likes/wants/needs. You post a banner, it is blue. Why? Because you like blue. But your customer likes red. So I post red banners, blue banners, green banners, pink banners, yellow banners, black banners. Well you get it.

1 place 1 ad no good. 10 places, 10 ads, better. 100 places 100 ads, even better.
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The number one biggest mistake I believe is thinking you know what the customer wants. Put another way might be to say you believe your customer wants, or likes what you do.

The most important thing is to listen to your customer. To listen to what they say about what they want/need.

This means the most important thing you can do in advertising is open a dialogue with your prospective customer. You want to advertise in ways that builds a dialogue or a communication with your
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Affiliate since: 12/31/1969, Power Rank: 99999999

It is a complex topic for a 500+ pages book. I’ll try to be concise and to expose the most important mistakes:

- Do rather offer benefits of getting goods and/or services from you than direct sell. People don’t want to hear about your articles for sale or services you offer, they expect from you to solve the problems they have. They don’t need goods, they need benefits from goods. Do not advertise headphones, do explain that potential customer can enjoy in jogging and listening the music at the same time.
- Do not promise something you aren’t able to provide. Wishes and abilities are often in collision. Don’t afford yourself to be in that kind of trap.
- Your ads should be targeted to appropriate audience, don’t put ads on wrong places. You probably don’t want to put your ad about cell phones on web site that is supposed to sell food. If you are advertising on social networks like a Facebook, read carefully what kind of ads you can put on FB pages, in About department. Don’t afford you to be announced as a spam.
- Put yourself in user’s shoes. What’s annoying you relates to somebody else’s advertisements?
Is that bad design (ads are blinking, flashing, the content is overwhelmed by ads) or a frequency of appearance, or long and boring ads, or promises of being rich overnight? If that annoys you, avoid it!

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It is a complex topic for a 500+ pages book. I’ll try to be concise and to expose the most important mistakes:

- Do rather offer benefits of getting goods and/or services from you than direct sell. People don’t want to hear about your articles for sale or services you offer, they expect from you to solve the problems they have. They don’t need goods, they need benefits from goods. Do not advertise headphones, do explain that potential customer can enjoy in jogging and listening
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Affiliate since: 01/29/2013, Power Rank: 99999999 | Read Luningning's 4 other Ask SC answers

Hello, Eddy! This is a great question for us.

The biggest mistake to avoid in advertising is that our gateways are not properly copied. The QRs or keycodes are not also indicated.

The landing pages should be clear. We should check and see to it that the landing pages are on our own account, whether SFI or TripleClicks. This way, we are assured that our advertisements and promotion of programs, products, games and contests, auctions, Wave3, SFI Coop., SFI News and Announcements, land directly to our account. Thereby, the potential sign up who tries to see our ads are going to the right places or sites.

We should avoid this biggest mistake in advertising SFI and TripleClicks in order that our potential sign-ups register under our account.


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Hello, Eddy! This is a great question for us.

The biggest mistake to avoid in advertising is that our gateways are not properly copied. The QRs or keycodes are not also indicated.

The landing pages should be clear. We should check and see to it that the landing pages are on our own account, whether SFI or TripleClicks. This way, we are assured that our advertisements and promotion of programs, products, games and contests, auctions, Wave3, SFI Coop., SFI News and Announcements,
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Affiliate since: 09/21/2014, Power Rank: 1639 | Read Gopakumar's 35 other Ask SC answers

First of all, all our advertisements should be abide by the Rules & Regulations set out by the SFI Administration here: https://www.sfimg.com/Reference/Policies (under the subtitle: Advertising).

Violations in any degrees of the above rules or policies are a grave mistake while advertising. Hence, avoid this biggest mistake while advertising for recruiting affiliates or PRMs. Violation of the above rules will lead to the termination of your account.

The second thing is that 'SFI also considers ANY type of advertisement about SFI that is posted unsolicited on online venues (e.g. newsgroups, chat rooms, etc.) to be spam'. The administration is very strict about its Spamming Policies set out here: https://www.sfimg.com/Reference/Policies
Therefore, you must take these points seriously while advertising your business. Spamming is a very expensive crime. It may leads you and SFI into trouble.

You can utilize any of the text ads, banners, flyers, splash pages, E-Cards, Post Cards, etc. provided here: https://www.sfimg.com/Resources/MarketingCenter for your advertisements. You can take the wordings from the banners and flyers for your text ads. If possible, use only these marketing aids to avoid a mistake.

If you are a Silver Team Leader or above Rank, you can create your own ads with the permission of the administration. Submit your ad here for approval: https://www.sfimg.com/Input/SubmitAd.
If you have better ideas or suggestions for good advertisements, please submit it as a suggestion.

In your advertisements, never try to project you as an 'employer' or the affiliate opportunity as a 'job'. Also avoid any 'income' claims or show any kind of 'income proofs'. Bogus claims will not be do any good to you or your business.

In general, a good advertisement should be short and convey the message at a glance. It should have an attractive caption or tagline.

Example of a good advertisement:

THE CAPTION or TAGLINE: I can still recall a Hero Honda (Bike) ad launched in the mid-eighties, had the tag line “Fill it, shut it, forget it”. To put it mildly the consumer forgot almost all the other brands and the new brand took the market by storm among the fuel economy conscious customers and a huge success at that time. That is the power of a good tagline!

THE BODY or COPY: The ad 'body' or the ad 'copy' should be short and convey the entire message or a concept effectively into the mind of the reader or viewer. The copy or body can be text only, visual only or a combination of both. In the 'Hero Honda' ad, they used a picture of the new bike without texts. As the old saying; 'a picture is worth thousand words'. In the above ad, it speaks loudly, effectively and spells its magic!

You can use good pictures in your ads. But you have the copyright to use it. Avoid copyrighted materials and Brand names in your ads. Respect Intellectual Properties.

THE SELLING POINT: Your ad should be contain a selling point. In the above ad, Hero Honda projected the fuel efficiency of its new Bike, at the bottom of the ad. If my memory is correct, it reads like this: Unmatched fuel efficiency: 65* km/liter(*under standard test conditions). At that time, the most fuel efficient two-wheeler has an average efficiency of about 40-45 km/liter. Can I say more?! Within a few days, they have bookings for the entire production of the plants capacity.

TARGETING: If you have good ads but, if you put it in the wrong place or at a wrong time it should not help. First, you find out your 'target audience' or 'target group'.

Example: Did you know about the banner 'Worried about your retirement?'. It is a good one for targeting people in their mid-forties or nearing retirement. It is of NO use to place this ad in groups or communities having young people.

TIMING: Good timing is also crucial for the success of an advertisement. Our ad titled: 'Worried about the economy?' is NOT suitable for advertisement in a healthy economy!

In summery, you should avoid any kind of violations- of the Rules and Regulations. Select good ads and put it in the right place at the right time.

Avoid monotonous ads, change the ads according to the situation and time of the year. Using 'key-codes' (please refer: https://www.sfimg.com/Support/Solution?id=19365) in your ads and keep tracking it (please refer: https://www.sfimg.com/PowerTools/HitTracking) will help you find out the best medium for your future advertisements. Keep your ads short, apt, inspiring and memorable.
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First of all, all our advertisements should be abide by the Rules & Regulations set out by the SFI Administration here: https://www.sfimg.com/Reference/Policies (under the subtitle: Advertising).

Violations in any degrees of the above rules or policies are a grave mistake while advertising. Hence, avoid this biggest mistake while advertising for recruiting affiliates or PRMs. Violation of the above rules will lead to the termination of your account.

The second thing is
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Affiliate since: 05/20/2014, Power Rank: 294 | Read Zlatan's 9 other Ask SC answers

There are many mistakes that one can make in advertising.

I'll try to draw your attention just to a few traps, which are in my opinion, most important to avoid.

Advertising has certain rules that everyone has to follow in order to run successful campaign.
You have to do a lot of market research to establish target audience. Not doing that, your campaign
will surely have little or no results.

- Don't do what everyone else is doing!

One school of thought says: "Fish where the fish are." But another says: "You can't stand out in a crowd if you look like one of the crowd." So, the advice of experienced and successful marketer is: "Yes, find out where the fish are, but use a different bait!"

- Try to avoid weird, zany, goofy advertising!

For some it worked very well, but usually that kind of advertising falls, because it is hollow and meaningless. You can't just trow something weird and expect people to like it and bay it.
By all means push the boundaries, but have a strong tie to the product or service you're advertising.

- Don't ever underestimate your audience!

Advertising uses the audience to complete the message. Don't tell them the whole story. You have to engage them so the message gets implemented in their minds and becomes effective. You can't tell them exactly what to think and how to feel. Give them the respect they deserve, and they will reward you wit their hard-earned money, and brand loyalty.

Good luck and all the best.
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There are many mistakes that one can make in advertising.

I'll try to draw your attention just to a few traps, which are in my opinion, most important to avoid.

Advertising has certain rules that everyone has to follow in order to run successful campaign.
You have to do a lot of market research to establish target audience. Not doing that, your campaign
will surely have little or no results.

- Don't do what everyone else is doing!

One school of
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Affiliate since: 12/31/1969, Power Rank: 99999999

The biggest mistake that you can make when advertising is a costly mistake.

Example 1
When you are advertising an item whose price has been reduced, be certain that the item has previously been sold at the new price because pricing mistakes may creep in leading to the item being advertised as selling at a price that may cripple the seller. Avoid costly typos.

Example 2
Advertising a product that over promises or misrepresent its value to the customer because complaints may lead to the plug being pulled on the advertisement and thereby impacting on the credibility of both the seller and the affiliate.
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The biggest mistake that you can make when advertising is a costly mistake.

Example 1
When you are advertising an item whose price has been reduced, be certain that the item has previously been sold at the new price because pricing mistakes may creep in leading to the item being advertised as selling at a price that may cripple the seller. Avoid costly typos.

Example 2
Advertising a product that over promises or misrepresent its value to the customer because complaints
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Affiliate since: 02/25/2016, Power Rank: 99999999 | Read Rob's 4 other Ask SC answers

The biggest mistake to avoid is putting your attempt to make money before offering value and a solution to your affiliates/clients/customers.

When advertising it is important to show them how you can fulfill a need a for them. People can see when you don't have their interests in mind. They can tell when you are putting yourself first and that is not a good way to conduct business.

Always think about them first. What are they looking for? What do they need? How can you help make their lives better? That is where your mind frame needs to be and it will reflect in your advertisements.
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The biggest mistake to avoid is putting your attempt to make money before offering value and a solution to your affiliates/clients/customers.

When advertising it is important to show them how you can fulfill a need a for them. People can see when you don't have their interests in mind. They can tell when you are putting yourself first and that is not a good way to conduct business.

Always think about them first. What are they looking for? What do they need? How can you help
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Affiliate since: 11/06/2015, Power Rank: 99999999 | Read Sasi's 2 other Ask SC answers

There are some mistakes we do generally , may be few thing we need to remember in our work

-> Keeping affiliates engaged, excited, productive and proactive in what is becoming a virtual work place.

-> Failing to identify repeated customers, if we only focus on getting new clients, it will be as if we are concentrating on 20% revenue source at the expense of 80% revenue source.

-> Failing to identify target customers and good going , how we know what kind of message is reaching them

-> We are not targeting Price comparison , if we concentrate price comparison with competitor brand obviously customers looking at it.

-> Failing to catch the audience on marketing platforms, need to be omnipresent, log onto customers social pages or drive on the highways (think billboards), they notice our products of services.

-> Don't have great product discounts when we compare with real time.

-> Lacking a Unique Selling Position, Think of something we have that our competitors don’t, and our customers will take notice.
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There are some mistakes we do generally , may be few thing we need to remember in our work

-> Keeping affiliates engaged, excited, productive and proactive in what is becoming a virtual work place.

-> Failing to identify repeated customers, if we only focus on getting new clients, it will be as if we are concentrating on 20% revenue source at the expense of 80% revenue source.

-> Failing to identify target customers and good going , how we know what kind
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Affiliate since: 12/31/1969, Power Rank: 99999999

The biggest mistake in advertising is trying to sell something! People have a built-in "wall" when it comes to advertising. If they only see someone that is trying to get them to give up their hard-earned cash, they will tune you out within 5 seconds!

Depending on the type of advertising, don't sell a product, offer a solution! You are not advertising to make money, you are advertising to help solve a problem! That's the mindset to take to your ad.